Why You Are Probably Afraid Of Search Engine Marketing

Do you find it challenging to get traffic from the search engines? If so, I know how you feel. For years I’ve been struggling to make it big from the search engines – but I never had any success. After that, I just totally stopped doing SEO, and focused on other means of getting traffic. Then suddenly, I started getting traffic from the search engines.

How? Well at first, I had no idea how. I just did what sounded sensible to me. What I decided to do was just write brand new content everyday on my “articles” page, my blog, and my forum… and I was just dedicated to giving my email subscribers more and more valuable content that would help them to achieve their goals, or solve their problems.

And it worked! But then, I saw an increase in my traffic flow, my email subscribers, and also my sales. I didn’t do much paid advertising, so I knew my traffic had to be coming from somewhere targeted – and somewhere free. After spending about a week investigating the issue, I finally found where the extra targeted traffic was coming from… it was coming from Google, Yahoo, and Bing.

Surprisingly enough, I never intended to do SEO deliberately. But I suppose the way that I was creating my content (and the length of my content), was hitting on some keyword phrases that people where typing in. So my articles got ranked for them, and now I have a surge in my traffic and sales.

Some people say that SEO is dead and that search engine traffic is the worst, but I disagree. These are some of the best traffic that you can get, and if you can “wow” them over with your information, they will be sure to convert in the way that you want them to. But you just can’t let them find you in the search engines and then lead them to a page where you’re just trying to sell them something. You have to turn them from a “cold” lead into a HOT lead.

If you’re on the fence about doing search engine marketing in your business, do it. Hands down – do it. It’s not a waste of time, because it is still one of the most effective ways to drive loads of free traffic to your site, without paying anything. I know of a website that has over 250,000 articles on their website, and they get a TON of free search engine traffic to their site everyday. If I told you who they are, you would agree with the previous sentence that I just wrote.

Don’t be scared of SEO. Many people hear the terms “optimization”, “backlinks”, “keyword density”, “PPC”, and “on-page” and “off-page” SEO and get totally turned off by the idea of using this traffic method. If you want a lot of targeted traffic and you want your website to take off, you will want to learn more about these terms. It’s time to get serious about your business.

Don’t take my word for it, go out there and start doing it. It won’t hurt anything. It will only benefit you. Just don’t use SEO as your sole strategy for marketing your site. You never want to use just 1 strategy to promote your business. You’re setting up your website business to fail if you do this. So diversify your traffic.

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